Business Planning for Villages in Amravati Region Using Industry Attractiveness-Business Strength Matrix

Authors

  • Rajesh Raut PES Modern Institute of Business Management, Center for Research, Pune 05
  • Vijayalakshmi Srinivas PES Modern Institute of Business Management, Center for Research, Pune 05

Keywords:

Business Model, Industry Attractiveness-Business Strength Matrix, Value.

Abstract

This paper tries to identify multidimensional business models customized to local priorities for rural Amravati region. The paper seeks to define role of business selection based on capacity utilization of the region. Researchers have tried to understand the business strength of the region and identified the businesses which are best fit to the region. The study is view point of researchers and a hybrid approach is adopted to use Industry Attractiveness-Business Strength Matrix in deciding best fit sustainable business models, which will create value for the region.

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References

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MSME Development Institute,Government of India. (2014-15). Brief Industrial Profile of Amravati District.

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Published

2017-09-01

How to Cite

Raut, R., & Srinivas, V. (2017). Business Planning for Villages in Amravati Region Using Industry Attractiveness-Business Strength Matrix. PARIDNYA- The MIBM Research Journal, 5(1), 72–83. Retrieved from https://paridnya.informaticsglobal.ai/index.php/PARIDNYA/article/view/118553

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